We operate in eight different states of Brazil and, through our business model, we make a point of generating value to each of the communities where we are present with the promotion of projects and social actions.
We believe that developing dialogue mechanisms that allow the identification of the demands and needs of these communities in relation to our activities is fundamental so we can direct our social investments and, thus, increase the quality of life and the well-being of people in all our value chain.
In order to do so, we invest in the dialogue with local representatives through meetings promoted within our own units, in order to map the regional demands so that we can act strategically and effectively in each of the regions where we are installed.
PRIVATE SOCIAL INVESTMENT
Our Private Social Investment rule is based on two lines of action:
- Education, aimed at the training of people living in the communities where we are installed and for the awareness and dissemination of social and environmental information;
- Environment, aimed at promoting the efficient and rational use of natural resources related to our business, such as water.
Among the projects contemplated by the Education axis, we offer the communities professional training courses related to our business, such as Joinery and Hydraulic Installation. We also maintain the AVAP (Environmental Experience Area Piatan), a space located in the forest unit of Agudos (SP) that offers monitored visits so that the academic community and other interested parties know our operations closely and the care we take to offer the market sustainable products and quality.
On the Environment axis, we have, among other initiatives, Deca ProÁgua, a program that aims to reduce water waste in public and private buildings from action plans that involve consumer awareness, leak detection and installation of products and economizers devices, among other activities.
In order to have synergy among all the community engagement and development initiatives we promote, D + Valor, our volunteer program, follows the same lines of action of our Private Social Investment: Education and the Environment. Added to them is the Citizenship axis, which includes collection campaigns and visits to local philanthropic entities.
In the Environment axis, we highlight the lectures on environmental education given by our own collaborators in the communities where we work. In the Education axis, the Formare Aprendiz program is highlighted carried out in partnership with the Fundação Iochpe, which offers vocational training courses for young people in situations of vulnerability. The classes are led by our own collaborators and, after the course ends, the students have the opportunity to be hired by our company, if there are vacancies available.
SOCIAL USE OF FORESTS
Aiming at using our structures to generate value for our surrounding communities and promote the care we take in the management of our forests, we practice their social use, offering the population access to our farms for leisure. We also create partnerships to encourage other forms of work in areas that are not used for planting.
OUR FUTURE VISION
Our business model generates value for society and contributes to social development in the regions where we are installed. Opened to dialogue with representatives of neighboring communities, through the interaction of our collaborators with local representatives, we can further improve the identification of regional demands and the application of the efforts and resources that we direct to these audiences, in an integrated and connected way to our strategic planning.
To learn more about our performance with regard to Community Relations and Local Development, access the 2016 Annual Report.
Our commitments to the topic of Community Relations and Local Development up to 2025 are:
- Have 80% approval of the community engagement process
- Have 100% of the managers exposed to an experience in the local community
- Have 10 employees per operational unit as engagement agents enabled for dialoguing with the community
- Influence two public policies by locality where we are installed
- Have 75% of the recognition of the socio-environmental responsibility attribute in the communities in which our operational units are presente
- Measure and communicate the positive impacts in 100% of the communities in which the operational units are present